Widespread strategic innovation means that businesses now face more complex and dynamic issues than ever before. Yet many businesspeople are still using outdated management theories and approaches based on static and expired business models.

This course is designed to equip professionals, entrepreneurs and established business owners with the ability to analyse, improve and create new business models that work and are grounded in 21st century strategic thinking. Providing the know-how and insight to develop a business idea or opportunity, the course uses Strategyzer AG’s "Business Model Canvas" developed by Dr Alexander Osterwalder.

Whether you need to pitch your new business case, reposition your market or predict your next big growth trajectory, this course will teach you how to deliver effective, scalable and transferable business models.


Module 1: Introduction

1.1: A Brief Discussion on Strategy and How it Has Changed in the 21st Century

Module 2: Defining 21st Century Strategic Thinking

2.1: What is Strategy?
2.2: Defining 21st Century Strategic Business Model Thinking

Module 3: Equipping Yourself for the 21st Century Business Environment

3.1: 21st Century Business Environment - Mega trends
3.2: 21st Century Strategic Drivers

Module 4: Business Model Design

4.1: The High Level Structure of a Business Model
4.2: Crafting Effective Value Propositions
4.3: Customer Facing Segments
4.4: Infrastructure Segments
4.5: Business Model Environment
4.6: Validation and Testing of Business Models Using Entrepreneurship

Module 5: Applying Strategy and Business Models

5.1: Business Model Patterns for Developing Strategy
5.2: Business Model Brainstorming

Module 6: Summing it All Up

6.1: Course Summary

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  • Do you provide training for groups?
    • Group training is an option across all of the titles we teach.
  • Can the training be done virtually?
    • Yes, all of our titles can be delivered virtually where the student and instructor are in different locations.
  • Can it also be done at our location?
    • We have trainers available for onsite as well.
  • What if our team is dispursed across the country or globe?
    • Satellite locations and virtual classrooms can be set up across our 3,000+ location of classrooms.
  • What if we don't need to be trained on all of the content in the standard agendas?
    • All of our titles can be tailored to accomodate the organizational learning objectives.
  • Can the students learn even if they cannot attend a live session?
    • Yes, many of our titles are available On Demand which means 24/7 access to learning content.
  • Can the students get help if they have questions?
    • Our team of learning professionals are always available to answer questions or provide assistance..
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